Marketing Minor

Minor Overview

The field of marketing is exciting and constantly changing. With a minor in marketing, you will have a wide variety of careers to choose from including the marketing of goods and/or services in the public or private sector. If you are creative and enjoy interacting with people, this minor is a valuable asset for your career.

Students completing the marketing minor must complete the following three courses and then select four additional courses. All coursework in accounting, business and economics must be completed with a grade of C- or better.

Courses

Required Major Core

Complete the following courses.

ECO327

Consumer Behavior

(3.0 s.h)

BUS307

Marketing

(3.0 s.h)

BUS408

Marketing Management

(3.0 s.h)

Elective(s) in Major

Complete four of the following courses.

ART181

Digital Photography

(3.0 s.h)

MED235

Digital Strategy & Web Analytics

(3.0 s.h)

MED335

Email Marketing

(3.0 s.h)

BUS419

International Marketing

(3.0 s.h)

BUS395

Internship

(3.0 s.h)

ART120

Introduction to Design

(3.0 s.h)
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